Top eCommerce Platforms

5 Best eCommerce Website Builders for Your Online Store

[ Most Popular eCommerce Website Builder Platforms Ranked & Reviewed for 2024 ]

Discover the best eCommerce website builders to create a stunning and profitable online store. Compare features, pricing, and ease of use to find the perfect platform for your business.

In today’s digital landscape, having an online presence isn’t just a smart move for businesses – it’s a necessity. Choosing the right platform for your online store can make all the difference in your success.

Launching an online store might seem overwhelming, but with the right approach, it can be both fulfilling and incredibly lucrative. A top-notch e-commerce website builder can streamline the process, helping you create a stunning online store quickly and efficiently. This means you can start wowing customers and generating revenue sooner rather than later.

Thankfully, a wide range of e-commerce website builders are available to help you achieve your goals. In this comprehensive guide, we’ll dive into the 5 best options for 2024, providing in-depth rankings and reviews to empower you to make the optimal choice for your business.

Our Editor's Top 3 Picks

Launching your online store doesn’t have to be a headache. With the right platform and some smart planning, you can build an e-commerce site that truly shines. The market’s flooded with website builders, each promising an easy path to your online storefront.

But how do you pick the one that’s right for your business? That’s where we come in. We’ve done the legwork and narrowed it down to the top 3 e-commerce website builders of 2024. Let’s get you started on the right foot!

FIRST PICK

BigCommerce - eCommerce website builder

BigCommerce is another top-tier eCommerce website builder known for its scalability and robustness.
Whether you're a small business owner or an enterprise-level seller, BigCommerce has you covered. With its user-friendly interface and a wide range of customizable templates, you can create a stunning online store without any coding skills.

BigCommerce also boasts advanced SEO features, multi-channel selling capabilities, and integrated payment gateways, making it a comprehensive solution for ambitious online entrepreneurs.

BigCommerce Logo
5.0 Excellent
5/5

SECOND PICK

PrestaShop - eCommerce Website Builder

PrestaShop is an open-source eCommerce platform that provides a highly customizable and scalable solution for online stores. You can create a unique and feature-rich online store with its extensive selection of themes and modules.

PrestaShop offers essential eCommerce functionality like inventory management, secure payment options, and multi-store capabilities. While PrestaShop requires some technical expertise to set up and customize, it offers great flexibility and control over your online store's design and functionality.

Prestashop logo
4.8 Excellent
4.8/5

THIRD PICK

10Web - eCommerce Website Builder

10Web AI Ecommerce Website Builder is a cutting-edge product that uses AI to help you create, optimize, and manage your online store. It offers advanced features and automation capabilities to enhance your e-commerce experience.
10Web leverages AI to build a custom website that stands out instantly. Other features include product description generation with AI, product page customization with AI, content editing, generation, and customization with AI. Your online store is fully responsive and optimized for mobile devices.

10Web Logo
4.6 Excellent
4.6/5

We encourage you to read our full review to learn more about each eCommerce website builder and choose the best one for your needs.

Let’s start with some theories regarding eCommerce Website Builder!

What is an eCommerce Website Builder?

An e-commerce website builder is a digital tool that streamlines the process of crafting and overseeing an online store. Think of it as a beginner-friendly platform that empowers you to establish your shop without getting tangled in complex coding. These builders typically offer features like:

  • Drag-and-drop functionality: Easily design your storefront layout and product pages without writing code.
  • Product management tools: Add, edit, and organize your product listings with ease.
  • Payment gateways: Securely accept payments from customers through integrated options.
  • Shopping cart features: Allow customers to add items to their cart and complete purchases seamlessly.
  • Mobile responsiveness: Ensure your store looks great and functions smoothly on all devices, including phones and tablets.

Looking to launch your online store without getting tangled in web development complexities? E-commerce website builders are a lifesaver for entrepreneurs and businesses aiming to sell online effortlessly.

Can I scale my eCommerce store with a website builder?

Scaling your store with a website builder depends on the builder’s capabilities and your growth plans. Here’s a quick breakdown:

  • Yes, you can scale to a certain extent. Many builders offer tiered plans with increasing features like product limits, storage, and bandwidth to accommodate growth.
  • There might be limitations. Some builders have limitations on features or product numbers in higher tiers. For massive businesses, a custom-built website might be needed eventually.
  • Focus on choosing a scalable builder. Look for options with features like adding additional staff accounts, managing large product catalogs, and integrating with robust marketing and fulfillment tools.

The Ultimate List of Popular eCommerce Website Builders

[ Top Ecommerce Platforms of 2024 ]

Want to build a beautiful online storefront that impresses customers and makes sales? Here are the best-in-class eCommerce website builders to get you up and running in minutes:

Whether you’re starting an online store or a local business site, let’s pick the best eCommerce platform and save money!

Best Ecommerce Website Builders

[ Top eCommerce Website Builders for Your Online Store Ranked & Reviewed 2024 ]

Ready to launch your online store but feeling a bit intimidated by the tech side? No worries, we’ve got your back. In this guide, we’ll break down the leading eCommerce website builders of 2024, making your choice crystal clear. Whether you’re after a simple drag-and-drop interface or need advanced features to grow your business, these platforms have you covered. Let’s explore the top contenders and find the perfect fit for your online store!

To help you make an informed decision, here is a list of the top 5 best e-commerce website builders available today:

Rank #1 BigCommerce: The most trusted commerce solution provider

BigCommerce - eCommerce website builder

BigCommerce is another top-tier eCommerce website builder known for its scalability and robustness. Whether you’re a small business owner or an enterprise-level seller, BigCommerce has you covered. With its user-friendly interface and a wide range of customizable templates, you can create a stunning online store without any coding skills.

BigCommerce also boasts advanced SEO features, multi-channel selling capabilities, and integrated payment gateways, making it a comprehensive solution for ambitious online entrepreneurs.

BigCommerce Logo
Rating: 5.0 Excellent
5/5

Best for

powering your business with enterprise ecommerce capabilities—with lower cost and complexity

Price

$39/month

Discount & Promotion

Annual (Save 25%)
Try BigCommerce free for 15 days, then pick a plan

Guarantee

offering a fully functional 15-day free trial

Key Features of BigCommerce:

  • Checkout Freedom: A fully customizable checkout experience combined with lower credit card rates and payment choices.
  • Simplified Integrations: With your favorite tools and leading solutions, often with one click.
  • Multi-Storefront: Add multiple unique stores, and expand internationally, all from one account.
  • B2C + B2B: Sell retail and wholesale across multiple stores, or both on one.
  • Scalability and flexibility for businesses of all sizes
  • Robust SEO and marketing tools
  • Strong B2B capabilities with tailored pricing and account management
  • High security and reliability with industry-standard compliance
  • Comprehensive 24/7 customer support and extensive resources and integrations

Pros:

Cons:

Try BigCommerce!

Rank #2 PrestaShop: A fully customizable ecommerce platform

PrestaShop - eCommerce Website Builder

PrestaShop is an open-source eCommerce platform that provides a highly customizable and scalable solution for online stores. With its extensive selection of themes and modules, you can create a unique and feature-rich online store.

PrestaShop offers essential eCommerce functionality like inventory management, secure payment options, and multi-store capabilities. While PrestaShop requires some technical expertise to set up and customize, it offers great flexibility and control over your online store’s design and functionality.

Prestashop logo
Rating: 4.8 Excellent
4.8/5

Best for

With PrestaShop, you have full ownership of your online store and all of its data

Price

HOSTED: Hosting, support and ecommerce services included to launch your online store.
From €24 excl. VAT / month

Discount & Promotion

Offers and discounts are always granted at the Owner’s sole discretion.

Guarantee

offering a fully functional 14-day free trial

Key Features of PrestaShop:

  • Powerful Catalog Management: Offers advanced product categorization and customizable attributes for effective product showcasing.
  • SEO and Marketing Tools: Equipped with SEO capabilities and marketing tools like promotions and email marketing integrations to boost visibility and sales.
  • Payment and Shipping Options: Supports various payment gateways and customizable shipping methods based on location and order size.
  • User-Friendly Interface: Features an intuitive interface that makes store management accessible for users of all technical levels.
  • Customization and Flexibility: As an open-source platform, it allows extensive customization through source code modification, themes, and modules.
  • Marketing automation (PrestaShop Automation with Klaviyo)
  • Shipping service (eShip for PrestaShop)
  • Powerful hosting with Gandi (50 GB)
  • Automatic VAT calculation according to country of residence
  • GDPR compliance and cookie management

Pros:

Cons:

Try PrestaShop!

Rank #3 10Web: AI Ecommerce Website Builder

10Web - eCommerce Website Builder

10Web AI Ecommerce Website Builder is a cutting-edge product that uses AI to help you create, optimize, and manage your online store. It offers advanced features and automation capabilities to enhance your e-commerce experience.

10Web leverages AI to instantly build a custom website that stands out. Other features include product description generation with AI, product page customization with AI, and content editing, generation, and customization with AI. Your online store is fully responsive and optimized for mobile devices.

10Web Logo
Rating: 4.6 Excellent
4.6/5

Best for

Creating a website using AI Website Builder, host it on 10Web Hosting, and optimize it with PageSpeed Booster.

Price

AI Ecomm Starter For simple websites
$21 /month Billed monthly

Discount & Promotion

Annual (save up to 50%)

Guarantee

Get Started for Free & Cancel Anytime

Key Features of 10Web:

  • AI Website Builder: Quickly create unique websites using AI-generated content and images based on business information.
  • WordPress Cloud Hosting: Offers fast, secure, and scalable hosting powered by Google Cloud for optimal website performance.
  • PageSpeed Booster: Optimizes websites to achieve a 90+ PageSpeed score, enhancing overall performance and Core Web Vitals.
  • AI Writing Assistant: Provides over 20 content templates for generating and optimizing written content easily.
  • AI SEO Tool: Automatically generates relevant keywords to improve search engine rankings and boost website visibility.
  • AI image generation
  • Cloudflare CDN and Image Optimizer
  • E-commerce features
  • Seamless Integration with WooCommerce

Pros:

Cons:

Try 10Web!

Rank #4 Shopify: Best drag-and-drop online dropshipping store builder

Shopify - eCommerce website builder

Shopify stands out as a top choice for businesses looking to build their online presence. No matter your business size, Shopify’s got you covered.

Its drag-and-drop interface is a game-changer, making it easy to personalize your store’s look and feel. Plus, you have a ton of themes and templates to choose from, guaranteeing your store looks polished and professional.

Shopify also takes care of the essentials: managing your inventory, ensuring secure payments, and even boosting your search engine visibility. Whether you’re just starting out or you’re an experienced seller, Shopify’s a platform that grows with you.

Shopify Logo
Rating: 4.5 Excellent
4.5/5

Best for

The best-converting checkout on the planet

Price

Start your Shopify free trial, no credit card required. Paid plans start at $29 per month when paid annually.

Discount & Promotion

Pay yearly (save 25%)*

Guarantee & Cancellation

Get Started for Free & Cancel Anytime.
If you choose a 1- or 3-year Shopify Plus subscription, you can cancel when your term commitment expires.

Key Features of Shopify:

  • Seamless Integration: Connects with various platforms like social media and CRM systems to enhance marketing efforts.
  • Comprehensive Payment Solutions: Supports multiple payment gateways, including Shopify Pay, for secure transactions.
  • Robust Analytics: Offers tools for insights into store performance and customer behavior to inform business decisions.
  • Mobile Optimization: Ensures all themes are mobile-responsive for a consistent shopping experience across devices.
  • Extensive App Store: Provides a wide range of apps to customize and scale online stores according to business needs.
  • Inventory locations: Track inventory, fulfill orders, and sell products across multiple locations, including retail stores, warehouses, and pop-ups.
  • Custom apps: Build apps using Shopify APIs.
  • Abandoned cart recovery

Pros:

Cons:

Try Shopify!

Rank #5 Wix: An intuitive eCommerce website builder for Beginners

Wix - eCommerce website builder

Wix is a versatile website builder that also offers eCommerce functionality. With its easy-to-use drag-and-drop editor, you can effortlessly create a visually appealing online store. Wix provides a variety of templates specifically designed for eCommerce, allowing you to showcase your products in a captivating way.

It also offers essential eCommerce features like inventory management, secure payment options, and shipping integrations. Wix is a great choice for small businesses or individuals looking to start their online store quickly and easily.

Wix Logo
Rating: 4.5 Excellent
4.5/5

Best for

Smart drag and drop editor with 1000’s of advanced design capabilities

Price

Get the basics $17/month

Discount & Promotion

Free domain for 1 year

Guarantee & Cancellation

Try Wix for 14 days, and if you are not 100% satisfied, get your money back.

Key Features of Wix:

  • User-Friendly Interface: Drag-and-drop editor and AI-powered design tools make website creation easy for users without coding skills.
  • Variety of Templates: Over 500 customizable templates cater to different industries, ensuring responsive designs.
  • App Market: A wide range of apps and integrations enhance website functionality without extensive coding.
  • Wix Velo: Advanced development capabilities for users with coding knowledge, allowing for deeper customizations.
  • Hosting and Security: Reliable hosting with fast loading times and SSL certification for a secure browsing experience.
  • Multi-site management: Streamline ops with SSO, custom roles, shared assets, and centralized billing all on one dashboard.
  • Custom integrations: Seamlessly connect the software tools, apps, and third-party APIs that your business relies on.

Pros:

Cons:

Try Wix!

Importance of Choosing the Right eCommerce Website Builder

Picking the Perfect eCommerce Platform: No More Guesswork

Starting an online store? Your website builder is a big deal – it’s the foundation of your success. With tons of options out there, it’s easy to feel lost. But trust us, taking the time to explore your choices will save you headaches down the road.

Let’s break down what matters when you’re picking that perfect platform. Plus, we’ll look at why using a specialized eCommerce builder is a smart move.

Factors to Consider when Choosing an eCommerce Website Builder Platform

Picking the Right Platform: What to Look For

When you’re starting an online store, the platform you choose matters. It’s the foundation of your business, so it needs to be solid. Here are the key things to think about:

  • User-Friendliness: Nobody wants to spend hours figuring out how to build a website. Look for a platform that’s simple and intuitive, with features like drag-and-drop that make designing your store a breeze, even if you’re not a tech whiz.
  • Design and Templates: Your website is like your storefront, so it needs to look sharp. Find a platform with lots of modern, professional templates to choose from. And make sure you can customize the design to fit your brand’s personality.
  • Mobile Responsiveness: Most people shop on their phones these days. Make sure the platform you choose creates a website that looks great and works smoothly on any device, big or small.
  • SEO-Friendly Features: You want people to find your store when they search online. Choose a platform with built-in tools to help your website rank higher in search results.
  • Payment and Shipping Options: Customers want to pay and get their stuff quickly. The platform you choose should support all the major payment methods and work seamlessly with shipping companies.
  • Scalability and Growth Potential: As your business takes off, your website needs to keep up. Pick a platform that can handle more products, more traffic, and new features as you expand.

Choosing the right eCommerce platform sets you up for success. Take your time, do your research, and find the one that fits your business like a glove.

Benefits of Using an eCommerce Website Builder Platform

  • Cost-Effectiveness: Building an eCommerce website from scratch can be expensive. However, using an eCommerce website builder significantly reduces costs, as it eliminates the need for hiring developers or designers. With a website builder, you can create a professional-looking online store at a fraction of the cost.
  • Time Efficiency: Time is of the essence when it comes to launching your online business. By using an eCommerce website builder, you can save considerable time in website development. The drag-and-drop functionality and pre-designed templates enable you to quickly set up your store and start selling in no time.
  • Flexibility and Control: eCommerce website builders offer a high level of flexibility, allowing you to customize your website to suit your unique business needs. You have control over the design, layout, and functionality of your online store. This empowers you to create a personalized shopping experience for your customers.
  • Technical Support: Reputable eCommerce website builders usually provide technical support to assist you in case of any issues or questions. This ensures that you have reliable guidance and assistance throughout the process of building and maintaining your online store.

Picking the perfect platform for your online store is key to thriving in the world of ecommerce. You need a website builder that’s easy to use, offers stylish designs, works seamlessly on mobile devices, helps you rank well on search engines, and provides smooth payment and shipping options. Plus, it should be able to grow alongside your business.

Using an ecommerce website builder just makes sense. It saves you money and time, gives you the freedom to customize your store, and offers helpful support when you need it. If you’re ready to launch your online business, a website builder is a fantastic option.

Top eCommerce Platforms - FAQs

1/ What are the best eCommerce website builders for beginners?

Many builders cater to beginners with drag-and-drop functionality and pre-designed templates. Wix, Squarespace, and Weebly are popular options.

2/ What features are essential for an eCommerce website builder?

Look for features like product management tools, secure payment gateways, mobile responsiveness, and marketing integrations.

3/ Can I sell digital products with an eCommerce website builder?

Yes, many builders now support selling digital downloads alongside physical products.

4/ What are the best eCommerce website builders for SEO?

Builder features like clean code and built-in SEO tools can help with search engine optimization. Options like BigCommerce, Shopify, and WordPress.org (with WooCommerce plugin) are good choices.

5/ What are the best eCommerce website builders for dropshipping?

Builders with features like inventory management and supplier integrations are ideal for dropshipping businesses. Shopify and Spocket are popular options.

Best eCommerce Website Builders: SUMMARY

Choosing the perfect eCommerce platform is a big deal – it’s the foundation of your online store. With so many options out there, it’s easy to feel lost. But by focusing on key features like ease of use, flexibility, SEO strength, and cost, you can find the best fit for your business.

We’ve done the legwork, researching and ranking the top 5 eCommerce website builders for 2024. Each one has its pros and cons, making them suitable for different businesses and budgets. Whether you’re just starting out or have an established brand, there’s a platform for you.

Remember, a great website builder is only part of the equation. Your online store’s success also depends on your commitment to quality content, SEO optimization, and a user-friendly experience. Keep an eye on the latest industry trends and adapt your approach to stay ahead of the curve.

Take the time to weigh your options, consider your business goals, and make an informed decision. The right eCommerce platform will help you build a professional, visually appealing, and high-performing online store that drives sales and sets your business up for success in the digital world.

Happy building and good luck with your eCommerce journey!

Our #1 recommendation: BigCommerce!

BigCommerce - eCommerce website builder

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